What USDM does best is listen, learn, assess and solve problems. Superior client interaction and relationship building are another key benefit of that process.”

- Hewlett-Packard

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Digital Travel Trends and Takeaways – June

| Digital Trends, Travel Industry | No Comments

From the Thought Leadership Team at USDM WHAT’S TRENDING… AND OUR TAKE ON IT Projected Growth in Digital Travel Bookers and Sales  Note: *includes leisure and unmanaged business travel sales booked via any device; **ages 18+; internet users who have booked travel online via any device at least once during the calendar year. Digital travel includes airline, car rental, cruise, hotel…

Digital Travel Trends and Takeaways

| Digital Trends, Travel Industry | No Comments

From the Thought Leadership Team at USDM WHAT’S TRENDING… AND OUR TAKE ON IT TREND — Messaging technology is expanding across the online commerce ecosystem in the travel industry, as it is a rapidly evolving and nearly primary method of electronic communications especially among younger users, ages 18–29. – Skift.com TAKEAWAY —  As we segment marketing messages to Millennials, we need to…

Digital Retail Trends and Takeaways

| Digital Retail | No Comments

From the Thought Leadership Team at USDM WHAT’S TRENDING… AND OUR TAKE ON IT TREND: While Internet users in Canada are evenly split on their comfort level with making digital purchases, the ones that do make online purchases spend a lot of money – 10 percent spend more than $2,000/year online and another 10 percent spend between $1,000 and $2,000 annually, according…

The New Science of Marketing for Economic Development

| Advertising, Brands, Business Development, City Government, Digital Trends, Economic Development, Marketing, Public Sector, Smart Data, State Government | No Comments

For Economic Development Organizations: Whether you represent a city, county, state, or country, Public Sector Economic Development now requires a global reach. EDs must integrate smart data and analytics to their marketing to enhance their efforts to identify, engage, market to and convert prospects into leads. The most progressive and successful EDs have one thing in common – the use…